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Shift in marathon land: adidas is ready to rule at Marathon Majors in fall as well

August 29, 2023 / NewsNovember 9th, 2023
The second block of 2023 World Marathon Majors is just around the corner. Looking back at the first half and last year’s, one notable statistic stands out. That has everything to do with the adidas Adizero Adios Pro. Read more.
Striking (shoe) statistics

Last year at the Berlin marathon, there was Eliud Kipchoge’s improbable world record and the redrawn top ten all-time women’s record. In a few weeks we will go to Berlin again, where there will undoubtedly be another spectacle. Before we embark on the second block of World Marathon Majors, we take a look back at the biggest marathons of the past year and a half. In doing so, a striking (shoe) styling is immediately noticeable. With ten wins, the adidas Adizero Adios Pro is the marathon shoe of choice.

We won’t call it times long past. Yet the times that the Nike Air Zoom Alphafly and the Nike ZoomX Vaporfly snatched all the victories at the important courses has passed. The adidas Adizero Adios Pro fired the lead bird by having the most number of wins to its credit at last year’s World Marathon Majors. The Tokyo marathon was the only one of all World Major Marathon in which the adidas Adizero Adios Pro was nowhere to be seen on the top step. That was different this year thanks to Rosemary Wanjiru. The brand new marathon world champion also ran to the world title in August on the adidas shoe.

Consequently, the third version of the fast carbon shoe has a series of updates that may explain its success. The adidas Adizero Adios Pro 3 is softer, more stable, feels faster and features more cushioning. Runners’ lab Athletics Team athletes also rely on that fast carbon shoe for their road races.

Review
  • “I am very satisfied with the latest version of the shoe,” says Simon Debognies, who raced to a top European time during the NN Seven Hills Run with this competition shoe. “I also ran in the previous versions, but the adidas Adizero Adios Pro 3 feels a lot more stable. Both in the forefoot and at the back, the shoe is slightly wider. As a result, it is very comfortable. In my opinion, it is an ideal shoe for distances such as the half and full marathon.”
  • Dorian Boulvin follows his teammate. “I’m really a fan of this shoe. It is a lot better than the previous versions. It’s an ideal shoe for going fast without getting too tired in the calves.””